2010 Was a Very Good Year!
I recently celebrated the one year anniversary of my LOC Design Studio shop on Zibbet. I can truly say from first hand experience that 2010 was a very good year for Zibbet and Zibbet’s sellers! The growth and development of the venue has been incredible. The features that attracted me to Zibbet are even better today than they were a year ago. Let’s take a walk through 2010 and review the wonderful improvements, upgrades and additions that appeared this year…
The year began with the launch of Coupons and Gift Certificates in January. The Shopping Cart was launched in February. The addition of both of these features greatly improved the shopping experience on Zibbet and set the stage for many more great features to follow. Look for significant improvements to the shopping cart as 2011 progresses!
Additional improvements in the performance of the Zibbet site continued throughout the year. In response to a huge influx of traffic in March, changes were made to accommodate increased traffic. Server performance was tweaked several times in the months that followed to continue making the site faster and more reliable. Plans for 2011 include even more site performance enhancements.
Another significant functional improvement was the launch of a totally new Zibbet search engine. Zibbet’s search is now much more intuitive and is no longer restricted to finding items based on exact tag matches. In addition to searching each of the four product categories, shoppers can now also search for Items on Sale and Sellers. Using the search filters on the left side of the Buy page, shoppers can narrow their searches by price range, color or international destination. Search results are returned quickly and are displayed in relevancy order. Buyers have multiple sort options available including item price and age.
Listing items on Zibbet was simple and straight forward from the beginning. However, in 2010 sellers received even more great listing tools. Import tools for moving listings from both Etsy and Artfire were implemented. Zibbeters also now have the ability to export listing data to a CSV file, allowing those listings to be imported into any venue that provides a compatible import feature. The export feature is also a great way to keep a backup of your Zibbet listings which can also be used for keeping track of your shop’s inventory. Basic sellers can now list 50 items, which is a 100% increase! Premium sellers have eight slots for item photos compared to only four at the beginning of the year. A drag and drop tool for rearranging uploaded photos now makes quick work of getting photos in the perfect order. An expanded color palette is also available with four color choices allowed for each item instead of the previous one color. And just last week, Vacation Mode went live so that shops can be temporarily closed without having to unlist every item. The option to leave the shop open for sales but with automatic messages to buyers letting them know that there will be a delay in shipment of their purchases is also available.
Zibbeters were also gifted with a fantastic assortment of tools for making promotion more efficient. Share features for both items and shops were added, making it simple to promote an item or shop by way of e-mail, Facebook, Twitter and StumbleUpon. RSS feeds were added to shops allowing updates to be sent automatically to blogs, Facebook and Twitter. Items are now automatically uploaded to thefind.com where 17 million shoppers browse each month. Premium sellers can select 25 items to be included in the new Gift Guides section. This feature was launched just in time for Christmas shopping and included an additional 25 spots per Premium seller to feature items specifically for Christmas. Zibbet has established a partnership with adroll.com to give new Premium shops free advertising dollars.
Functional improvements were accompanied by huge changes in Zibbet’s appearance. With the launch of the new search engine came a brand new Zibbet homepage. Take a look at Zibbet before and after:
Zibbet’s Community Hub also took off this year. I remember there being about 50 members when I discovered the Community in January 2010. Today, there are more than 1,350 members. Zibbet’s Community Hub consists of an active group of Zibbeters who are eager to welcome newcomers and offer a helping hand at every turn. The Community is a great place to meet Zibbeters who would like to meet you. If you’ve not discovered Zibbet’s Community Hub yet, I strongly encourage you to click on over there today to get acquanted!
Another great addition to Zibbet this year was the institution of an annual subscription option. Even at the monthly rate of $9.95 for a Premium shop, Zibbet is by far the best value around. However, the annual subscription price of $69 makes the deal even sweeter, coming in at $5.75 per month. To lock in at $69 per year for life you need to be one of the first 1000 subscribers because the price will increase for subscription 1001!
Two regular weekly Inspire posts began in 2010. On May 26 yours truly began posting in the Success on Zibbet section of Inspire. My motivation is to share information, from one Zibbeter to another, that will help enhance your chances of achieving success with your Zibbet shop. On July 26, 2010, a brand new column was introduced called Fantastic Five. Each week Brittni Wood features five great Zibbet items that fit a particular theme. Brittni’s Fantastic Five is a favorite stop for me each week as it is for many others.
Zibbet was fortunate to have Jess Telford return in October as Zibbet’s first full time developer. While employed part time at Zibbet, Jess was responsible for programming Coupons and Gift Certificates as well as Zibbet’s Shopping Cart. He has also participated in the development of many of the other new and improved features we’ve experienced in 2010. Not only is Jess a gifted programmer, he is also a super “people person” who participates in Zibbet’s Community Hub on a regular basis.
With all the great enhancements to Zibbet this year have also come lots of new sellers and buyers. Traffic to Zibbet has grown by 447.12% Year Over Year (YOY) while sales have grown by a whopping 1809.15% YOY. The size of the Zibbet site continues to grow as more sellers list more items which will in turn continue to lead to more traffic and more sales. Zibbet sellers have been an active part of Zibbet’s growth, promoting Zibbet both on and off line throughout the year. 2011 is destined to be even bigger and better!
There have been numerous additional small improvements and bug fixes throughout the year–too many to enumerate here. Be assured that the fantastic improvements we saw in 2010 are only the beginning. Many more wonderful things are on the docket for 2011. There’s no place like Zibbet!
Best wishes for much success on Zibbet!
Calendar photo from Corporate Eye
Tags: Additions, Adroll, Annual Subscription, Community, coupons, Exporter, Facebook, features, gift certificates, Gift Guides, Importer, improvements, RSS feed, search, shopping cart, StumbleUpon, Success on Zibbet, Twitter, Upgrades