Post Sale Follow-Up
It’s been my practice to send a message to each buyer as soon as I can after receiving notification of a sale. I thank my customer for making the purchase and provide an estimated shipping date. After that, I hope that the person will take the few minutes required to return to Zibbet and leave me their feedback. But what else can I do to help establish a positive relationship with buyers that encourages them to leave feedback and return for future purchases? One suggestion is to send customers a message around the expected delivery date for their purchases. Here are some ideas for things to include in these post sale follow-up messages…
Ask for confirmation that the product was received and that it made the trip safely without damage.
Ask if the product met the buyer’s expectations.
Ask if your customer was happy with the service that you provided.
Explain why it’s important for sellers to receive feedback from their customers and ask them to leave you feedback using Zibbet’s feedback system. Here’s a simple explanation of how to leave feedback that you can copy and paste into your messages: To leave feedback, log in to your Zibbet account. Click the Purchases link. You’ll see a list of items that you’ve purchased. On the right side of the window, select ‘Leave Feedback’ from the ‘Take action’ drop down menu. Click your choice and add a comment. Click the Submit button.
To encourage repeat purchases, provide a coupon code that can be used for a discount on a future purchase. Let your customers know that they can share the coupon code with their family and friends.
Customers who are happy with the products they purchase and the service they receive are more likely to tell others about their positive experience and to return to make additional purchases in the future.
Best wishes for much success on Zibbet!
Vicki is committed to assisting her fellow Zibbeters improve their shops for successful online selling. She is the owner of five Zibbet shops: LOC Design Studio, Denim and Pearls, A Stitch and a Prayer, Black Creek Crossing and Think Like a Fish. You can follow Vicki on Twitter and through her LOC Design Studio blog.
Tags: Coupon Code, Customer Service, Feedback, Post Sale Follow-Up, Repeat Customer, Success on Zibbet
Excellent suggestions. Thank you Vicki.
Great suggestions! I’m so glad you wrote this! I’ve been wondering if I should do some kind of follow-up after a sale and how to go about it.
Thank you for this advice Vicki, I’ll make sure I use it..
Great ideas. I also wish we had a little saying “You need to leave feedback for () items” that people can see when they log in. I know that I’ve forgotten myself a few times and been reminded by sellers.
It would be nice if that option was available to my buyers. I don’t usually email someone about feedback because I don’t want to feel that I’m bothering them.
I’ve thought about following up with customers, but hadn’t decided exactly how to go about it. Thanks for the suggestions!
Kay, Asking a buyer to leave feedback is certainly a personal choice. I can understand why some may not want to do that. These are just a few suggestions for building positive relationships through making a little ‘extra effort’ with our customers.
This is an excellent tip. I always follow up with my buyers in this manner on my other venue. I can’t wait to get a sale here so I can do the same!
But I wish there were a little button on this site that reminds us that we need to leave feedback. It’s one of the features I like on Etsy.