List More, Sell More
As a shopper, I like to see a manageable variety of items to choose from when I shop. As a seller, I have to remember this when I list. I hear sellers lamenting that they don’t see much traffic in their shops or that they aren’t making any sales. When I look at their shops, I often find that there aren’t many items to choose from. Although listing more won’t guarantee sales, it will increase your chances of making a sale. Basic sellers can list a maximum of fifty items for the ‘cost’ of your time. Premium sellers can list an unlimited number of items that never expire for the cost of a Premium subscription. Currently the cost of a new Premium subscription is $9.95 monthly or $79 per year.
The most common explanation that I’ve encountered for minimal listings is that the seller plans to list more when they make some sales. Unfortunately, this is an example of the proverbial dog chasing his tale scenario. To break this circular pattern that is going nowhere, I urge you to list more now. With more listings, your items will show up in searches more often which will increase the chances of someone clicking into your shop to take a closer look. From my own experience as a shopper, if the item that attracted my attention proves to be even more appealing when I visit the listing page, I’m very likely to take a look around the shop to see what else I might consider purchasing. If I only find a handful of items, I usually won’t linger. It’s also very unlikely that I’ll make a purchase from a sparsely stocked shop. It makes me wonder how attentive the seller is to her shop and how serious she is about selling.
While I’m encouraging you to list more, be careful that you don’t sacrifice quality for quantity. List your best items, presented thoughtfully with well written titles, descriptions and tags and top notch photographs.
Best wishes for much success on Zibbet!
Vicki is committed to assisting her fellow Zibbeters improve their shops for successful online selling. She is the owner of five Zibbet shops: LOC Design Studio, Denim and Pearls, A Stitch and a Prayer, Black Creek Crossing and Think Like a Fish. You can follow Vicki on Twitter and through her LOC Design Studio blog.
Well said! I’ve seen sellers who move 3 or 4 items to Zibbet and then complain that they aren’t getting sales. I would never buy from a shop like that! Thanks for some great tips!
true
gotta get going and list some more, thanks!
Vicki, I have plenty of items listed, in a variety of price ranges, and ALL of good quality; I never list anything that I, myself, wouldn’t buy. Soooooo, as of today, I have sold nada, nothing, zilch on Zibbet. That is not true on my other venue where, quite frankly, I have LESS listings, and generally higher prices. The answer would be . . . ?????
PS Would also like to add that I take quite a bit of care in editing my photos before listing, but that STILL on Zibbet, they often “blur” after adding. This problem has been ongoing, and yes, I’m sizing correctly.
white cross, yes - image quality is one of my pet peeves as well…
Vicki thank you for inspiring us to continually improve our shops.
Once again, great advice from Vicki.
I Have listed some great stuff admit I need to list more hope
much success no sales yet thanks for the advice!
This is very helpful Vicki. It is easy to get discouraged when trying to sell and can be taken to heart that no one likes ones items. I have found that some of my items will sell in one store and others sell better in another of my stores. I currently have multiple stores Zibbet, Etsy, Artfire and eBay. A person just needs to keep items stocked and watch the store stats. I have found them to be very helpful in finding what items buyers are looking at. Thx again…your articles have been great!