A sale happens when a desirable product is encountered by a buyer who is looking for exactly that product. That sounds simple enough, right? Not necessarily! Although I believe this to be an essential truth about making sales, the actual selling of that product is a complex process comprised of many components. I don’t have the magic solution that will guarantee sales. However, I have had some success selling and (more…)

Images are normally created by taking a photograph using a digital camera. Another useful tool for generating item images is a flatbed scanner. Although not suitable for all items, a scanner is a great tool for capturing images of a variety of small and somewhat flat items. Showing the details of fabrics, knitted and crocheted textures, jewelry, book covers, and greeting cards are just a few examples. Depending on the size and shape of an item, (more…)