A frequently asked question that comes through Support is “I can’t find my items in Zibbet’s search! Why?” Nine times out of ten, the answer to this question is related to the words and/or phrases assigned to the item by the seller. We’ve all heard the quote, “You can’t give what you don’t have.” When it comes to Zibbet’s search, “You can’t find what you’ve not tagged (or titled).” For example, we recently had a new seller report (more…)
Last week I focused on choosing the best main category for your items. Today I’d like to take a look at subcategory selection and how you can strategically and appropriately place your items in different places for maximum exposure in drill down search results. Instead of searching by keywords, in a drill down search the shopper selects a category and subsequent subcategories to narrow the (more…)
Each item listed on Zibbet must be placed in one of four main categories and a first level subcategory. With few exceptions, two additional nested subcategories can be selected. Zibbet’s four main categories are Handmade, Fine Art, Vintage and Supplies. The Handmade and Fine Arts categories are for items made by the seller, and include a wide variety of items. The Vintage category is for items that (more…)
Recently, I talked about why it’s important to choose your words wisely when writing item titles, descriptions and tags. I first reviewed some basic vocabulary–terms you need to understand when you think about your listings. Next, I emphasized the value of selecting good keywords and directed you to Google’s keyword tool for assistance in making those selections. I concluded the series with an explanation of the need to (more…)
Hardly a week goes by that I don’t receive a support ticket from a new seller wondering why their just listed items aren’t showing up in a Zibbet search. In every case, I can find the seller’s items. Let’s take a few minutes to review how Zibbet’s search engine works and why your titles and tags are so important.
Several processes are involved in a search. First, a query is (more…)
