Most people will enter your shop through an item detail page as the result of either a Zibbet search or a web search using a search engine such as Google. It’s important to understand that what is good for achieving visibility in Zibbet searches is also good for SEO and how your item’s listing appears on search results pages.
SEO professionals will tell you that one of the most important (more…)
In SEO 101: The Basics, I discussed what SEO is and why it is important to us as Zibbet sellers. Zibbet is responsible for providing an SEO friendly site structure and we are responsible for providing SEO friendly content. Our shops consist of several distinct areas for sharing different, yet related information to help shoppers know what we sell, who we are and how our shops function. Those areas include (more…)
What is SEO, anyway? And why do you and I need to know about it? After all, isn’t that SEO stuff Zibbet’s responsibility? After two attempts to answer all of these questions and more in one article, I finally realized that a topic as important as SEO deserves a more thorough discussion than I could squeeze into 1000 words or less! So, here’s the plan…
I firmly hold the conviction that both buying and selling handmade are very personal experiences. As artists, we incorporate a part of ourselves into each item we create. I believe that buyers of handmade are always in search of the item that just “speaks” to their senses. I know that’s how I shop these days, whether I’m window shopping or actually buying. Regardless of the types of items you sell (more…)
