Once an item listing is found by a shopper, one of the most important factors that will convert that shopper to a buyer is excellent photos of the item. I’ve talked about item photographs several times. You’ll find a collection of articles here in Zibbet’s blog about how to improve the quality of your photographs and why it’s so important. It’s also important to promote your items and using images (more…)

Have you ever wondered how Judy selects items for the weekly Fantastic Five article? Or how I select items to illustrate Success on Zibbet articles? Come closer. I want to tell you the secret…

Each Fantastic Five article presents items based on a common theme. For each Success on Zibbet article, I look for images of items that relate to the article’s main points. (more…)

This is about doing all that you can do to maximize the appeal of your items for search engines and shoppers. There are four components in each listing that sellers have complete control over and that must be optimized in order to convert a shopper to a buyer.

From an organic search results perspective, item titles, descriptions and tags are of primary importance. (more…)

As I am sure many of you have noticed, Zibbet recently revealed a fresh new look for the site, which allows customers to more easily navigate categories, find sales, and much more.

As a buyer, I am personally most excited about the categories update, because I can now, very easily, find exactly what I am looking for at the drop of a hat (everything loads so quickly).  (more…)

Last week I discussed the importance of careful tagging and provided a list of seven basic tagging concepts. This week, I’m expanding that list with seven more tips on creating useful tags for your Zibbet item listings.

Include your shop ID as a tag along with the expanded version of your shop name. For example, “myshopid” and “My Shop Name.” (more…)