According to the results of a survey by Forrester Research Inc. and cited by InternetRetailer.com (2009), “Baby boomers are more likely to consume than create online social content.” The survey revealed that 66% of those surveyed aged 43-52 and 62% of those aged 53-63 reported reading blogs, listening to podcasts, reading online forums and customer ratings, and watching user-generated (more…)
Promoting your products comes with the territory. I believe that the popular line from the movie Field of Dreams, “If you build it, he (they) will come” only applies to baseball diamonds built in the middle of cornfields! When it comes to selling, after you build it you have to promote it. Finding what works requires a lot of trial and error testing which also takes a lot of time. Selling, both online and off, is hard work. (more…)
I recently celebrated the one year anniversary of my LOC Design Studio shop on Zibbet. I can truly say from first hand experience that 2010 was a very good year for Zibbet and Zibbet’s sellers! The growth and development of the venue has been incredible. The features that attracted me to Zibbet are even better today than they were a year ago. Let’s take a walk through 2010 and review the wonderful improvements, upgrades and (more…)
It’s December 1 and that means that only twenty-four shopping days remain before Christmas. Most brick and mortar retailers have already decked their halls with all things Christmas. But what about online shops? What preparations should you be making to encourage Christmas shoppers to buy in your ZIbbet shop?
Decorate One thing you can do is spruce up your shop with (more…)
The main reason for listing items is to sell them. It goes without saying that if an item isn’t listed it can’t be sold from your Zibbet shop. So why am I stating the obvious? More than once I’ve heard a seller say that when sales increase on Zibbet they will list more. One of the best things we all can do to help increase sales is to list more now rather than later! The fact is, by listing more individually, we help each other sell more collectively. (more…)
