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Idea to Launch: Starting a handmade business

Coming soon! Get your idea off the ground and start your handmade shop. Idea to Launch: Starting a handmade business from scratch is a free online course that’ll help you validate your hobby, craft profitable products and launch your online store in 6 weeks on a shoestring budget. 

Hands On Lessons

You’ll receive 6 lessons in 6 weeks. Each lesson provides an actionable strategy that you can implement straight away. Our mission is to get you completely comfortable and set up to launch a handmade business in 6 weeks.

Useful Tools

Get access to free worksheets, tools, resources and systems that we’ve used to get your store up and running. Tools will help turn your knowledge into action steps immediately.

Community Support

You’ll be invited to our private support community. Here, you can access help through other makers, sellers and our mentors. Our community is there to support you as your business launches and scales, too.

Lesson 1: Come up with a business idea

Coming up with a business idea is the first step in your journey. Learn how to navigate winning concepts and come up with an idea that has a higher chance of success. In this lesson, you’ll start crafting the barebones of your vision and setting up your business foundations.

Lesson 2: Validate your idea

Not all ideas are equal. Don’t waste your time, money and resources creating something that’ll just end up with no customers. Validate that your venture is profitable and achievable with what you have.

Lesson 3: Develop your handmade product

Get out your paint brushes, knitting needles or whatever your craft weapon of choice is. It’s time to get to work and make your products for the world. In this lesson, you’ll learn how to hone down on the simplest version of your product so you put your item out there and test the waters.

Lesson 4: Branding basics for your business

Let that inner designer glow. In this lesson, you’ll start to add more personality to your business by coming up with a basic brand to get you started. Even if you’re not a designer, learn how you can quickly and cheaply whip up a logo, shop graphics and a catchy business name.

Lesson 5: Launch your handmade shop

3, 2, 1… launch! It’s time to lift your idea off the ground and turn it into an online shop. In this lesson, you’ll learn about the right platform for your shop and how to craft your online store without knowing a single line of code.

Lesson 6: What to do after the launch

Launching your shop is easy. It’s what you do after that determines the success of your shop. Get your marketing hat on. Start to build customer traffic, optimize your products and experiment with different kinds of promotions to get you closer to the first sale.